Internet BillBoard has been active on the advertising market since 1999. As the technical and content possibilities of the internet evolve, we keep innovating and improving. Our successful advertising systems have included the BillBoard exchange network and the specialized systems BB Media, BB Kontext, BB Text, BB Efekt and Intext. Today we focus on developing new systems within the Ströer group under the Ströer labs brand.
Technologies for online advertising. Connecting brands with their audience since 1999.
We are part of STRÖER Digital Media Group
- Combining out-of-home advertising, digital media and dialogue marketing
- Over 300,000 advertising spaces across Europe
- More than 50 million unique users monthly
- Approximately 10,000 employees at over 100 locations
- Turnover of over 2 billion euros in 2024
- STRÖER Digital Media Group relies on technologies by Ströer labs, Ströer SSP and Yieldlove
- Internet BillBoard is part of the Ströer labs division
STRÖER labs
Developing progressive tools for ad management and trading. Built by teams in CZ, Germany, New Zealand and Spain.
STRÖER SSP
Programmatic advertising platform with premium inventory for clients across Europe and the world.
Yieldlove
Complete tech stack with advanced optimization technologies for revenue maximization.
Who we are
Our values
Balance of relationships, personal approach, superior quality, technological development and long-term growth - these are our cornerstones. If we know why and where we are heading, reaching the right goals is easy for both us and our clients.
Balance of relationships
We pride ourselves on the fair approach both within our team and on media market.Personal approach
Our employees or clients are not seen as random number in a line.Technological development
We are constantly learning, investing and developing new technologies, practices and services.Long-term growth
We have been growing since 1999 and we are not planning to stop anytime soon.Our team
Graduate from the IT and Computer Science started his career with the focus on the geographical information system, unified messaging and voice recognition technology, before he got enticed by the world of the online advertisement. Since 2001, he has been the Sales Director of the team of the technological pioneers from Opava in Internet BillBoard.
He works as the connecting link between the company and its biggest clients not just from Czech Republic and Slovakia. Thanks to truly personal approach to business relations and long-time insight into the online business, he can be an avid advocate of both company and client interests at the same time.
Among his biggest hobbies are, besides the family, alpine hiking, beach volleyball and tennis.
He works as the connecting link between the company and its biggest clients not just from Czech Republic and Slovakia. Thanks to truly personal approach to business relations and long-time insight into the online business, he can be an avid advocate of both company and client interests at the same time.
Among his biggest hobbies are, besides the family, alpine hiking, beach volleyball and tennis.
Symbolic brain and heart of the entire development and functional agenda of the company, which he has been a part of since 1997 as a co-founder, co-owner and also CTO. The degree from molecular biology points on scientific background, comprehensive understanding of relations and openness to new ideas.
Embodiment of the Renaissance Man for the IT age, who posses wide range of capabilities and even wider overview not limited only to the field of business, is a significant company inspiration, as well as its essential part. He speaks Czech, English, Polish, Italian and learning French.
His ideal recuperation time would be in Italy, for which he has (beside Czech Republic) a very great affection and where he can also fully indulge in his gourmet approach to Italian cuisine.
Embodiment of the Renaissance Man for the IT age, who posses wide range of capabilities and even wider overview not limited only to the field of business, is a significant company inspiration, as well as its essential part. He speaks Czech, English, Polish, Italian and learning French.
His ideal recuperation time would be in Italy, for which he has (beside Czech Republic) a very great affection and where he can also fully indulge in his gourmet approach to Italian cuisine.
Extensive experience in the field of customer support in the IT has been paying off at the position of Head of the Customer Service Department at Internet BillBoard since 2011.
A combination of integrity, Humanities education and deep understanding of the backend functioning of our systems, makes her person capable of answering any work-related questions, who knows how to deal with people and will gladly advise. Clients like to turn to her, because she does not turn anyone down and understands the systems for the online advertisement like no one else.
On top of that, she also handles the unofficial position of company gardener, which in predominantly male IT company is a thing of necessity. When not at work, she likes to craft design items from old pieces (DIY) and attends to her dog pack.
A combination of integrity, Humanities education and deep understanding of the backend functioning of our systems, makes her person capable of answering any work-related questions, who knows how to deal with people and will gladly advise. Clients like to turn to her, because she does not turn anyone down and understands the systems for the online advertisement like no one else.
On top of that, she also handles the unofficial position of company gardener, which in predominantly male IT company is a thing of necessity. When not at work, she likes to craft design items from old pieces (DIY) and attends to her dog pack.
History
- 1996
- 1999
- 2000
- 2001
- 2005
- 2007
- 2009
- 2011
- 2012
- 2013
- 2015
- 2020
- 2024
- 2025
- In cooperation with the companies Micnet s.r.o. and Internet Data Project s.r.o., we have launched an exchange advertising network BillBoard.
- Thanks to successful development of the project BillBoard.cz we have started a company Internet BillBoard s.r.o.
- As Internet BillBoard we were one of the founding members of the Sdružení pro Internetovou reklamu - SPIR in Czech Republic.
- We launched the first version of the Ad Server under the mark BB Media, which was quickly adopted by the market of publishers, media houses and media agencies.
- We extended our offer by the BB Kontext.cz system for the context advertisement and BB Text for the Intext advertisement.
- We continually expanded activities of the BillBoard network to other European countries.
- We changed our legal entity to the Internet BillBoard a.s.
- We created a new product brand BBelements, covering the line of technological products for the online advertisement management. BBmedia was changed to the BBelements Ad Server.
- We introduced a new product BBelements Intext Server, as a technology for management of the Intext advertisement.
- We established a subsidiary company BBelements Sp. z .o.o. - providing the sale of our services on the Polish market.
- We released an extension to the Ad Server - BB Video, for the management of the video advertisement in the video players.
- We celebrated 15 years of existence by the expansion to other markets in the Baltic countries, Hungary and Russia.
- We launched our advertising network operating on the RTB principles - iBILLBOARD RTB/SSP as the first company in Czech Republic.
- We opened the subsidiary company in Turkey - iBILLBOARD Internet Reklam Hiz.ve Bilişim Tek. A.Ş.
- We opened the subsidiary company in Poland - iBILLBOARD Poland Sp. z o.o.
- We undergo a complete rebranding of our product lines - BBelements to iBILLBOARD.
- We become a member of German media concern Ströer Digital Medial Group.
- We introduced a extension to the Ad Server - iBILLBOARD Mobile, designed for more effective work with advertising on mobile devices.
- We started refactoring and redesign of current iBILLBOARD products.
- We launched first version of iBILLBOARD Video Ad Server.
- We entered the German market with our products.
- Since 2020, we operate under the STRÖER labs brand. It is an international team of developers working together to help media remain independent and free.
- We closed the sale of the iBILLBOARD product for the Czech, Polish and Turkish markets and are fully focused on developing products for the German market.
- We began implementing AI tools extensively into our development processes and workflows. We believe artificial intelligence is the future and consider it crucial to learn how to use it effectively.